Increase reach and engagement poland whatsapp number Increase conversion rates Measurable results and analytics Time efficiency and automation Build customer loyalty and relationships Easily share and forward 1 Viral potential of email content 1 Integration with other marketing channels 1 Provide a customized experience for your audience Why email marketing must be part of your marketing plan What is email marketing? Email marketing is a digital marketing strategy that involves sending targeted messages to a group of people via email.
While email marketing may look like any other marketing strategy, its main advantage is the ability to own your audience rather than relying on social media platforms like Twitter, Instagram, TikTok, etc. Imagine not owning your audience. If you rely solely on social media, you could instantly lose what you've worked so hard to build if something goes wrong with your account or prevents you from using the platform. Email marketing can alleviate this worry because your email list is your own and won't be lost if you encounter account or platform issues.