How to Prepare for an Instagram Marathon

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So, you have come close to the question of how to launch a marathon on Instagram. Often, organizers limit themselves to solving such problems as choosing a name, preparing tasks, inviting experts and selecting prizes for the winners. However, these issues only relate to the preparation stage. After it, there are three more stages that many forget about.

But first things first. Let's start with the preparation details. We offer fresh ideas for an Instagram marathon.

1. Decide on a topic. Assess whether it will attract your audience.
The foundation of any successful marathon is a relevant and useful line data topic. Think about what problems your audience cares about, what participants want to achieve or learn. Analyze your followers’ activity, look at the statistics of posts and stories, and study the comments. This can tell you which topics resonate more.

For example, if you run an account and promote the topic of healthy eating, you can hold a marathon called "A week without sugar: an easy start." And for stylists, the direction "A wardrobe without chaos: a stylish look for every day" will be interesting.