Have A Clear Way To Unsubscribe

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So Your Readers Don’t Mark Your Emails As Spam. Use Inbox Placement Testing: You Want To Know Where Your Emails Are Landing In Subscriber Inboxes. Inbox Placement Testing Can Tell You If Emails Will End Up In Spam, The Promotions Folder, Or The Primary Inbox – Before You Send The Email. For Advanced Tools To Help Improve Email Deliverability, Check Out Mailgun Optimize – A Complete Suite Of Solutions For Email Verifications, Blocklist Monitoring, And Inbox Placement Support.

13. Use Holiday Email Marketing For Good Use Email Marketing belgium email list To Align Your Company With The Reason For The Holiday Season. Consider Adding Some Cause Marketing To Your Holiday Email Marketing Campaigns. Consumers Are Drawn To Businesses That Actively Seek To Positively Impact The World. By Dedicating A Portion Of Proceeds From A Sale To A Specific Charity, You’re Giving Customers Not Only Another Reason To Shop From You But Also A Reason To Spend More.

Reinforce The Campaign By Featuring It On The Landing Page The Emails Link To, And You’ll Increase Its Effectiveness. Employees Also Appreciate Working For A Company That Gives Something Back To People And Places In Need. Mentioning This In Marketing Helps Remind Them Of The Company’s Efforts. Also, You Don’t Have To Make This All About Sales. Macy’s Sent An Email Asking People To Write A Letter To Santa And Bring It To A Store, Leading To Up To 1 Million In Donations To The Make-a-wish Foundation.