WhatsApp bots are highly sought after by businesses in the digital world. This is because businesses prefer to sell electronically today. The world of e-commerce and online sales has taken a big leap and things have changed in a very short time.
From digital marketing to social media strategies with influencers and online catalogs , the way businesses interact and communicate with leads and potential customers has seen a great advancement and part of this advancement is WhatsApp bots and button technology in conversations.
That's why we're going to teach you how to create a WhatsApp bot investor database with buttons to be able to capture and sell to your customers effectively.
What is a WhatsApp bot?
Today WhatsApp gives you the possibility to integrate buttons into your messaging interfaces . These buttons allow businesses to interact in a better way with their customers by giving them the possibility to choose actions in the chat. There are two types of buttons, those that call for action and those that allow you to give direct answers .
The idea of quick reply buttons is that they are used by the user to reply to a specific message, when these buttons are pressed they send predefined texts to the user and in this way the person advances through the flow interacting with the buttons.
On the other hand, call-to-action buttons are used for concrete actions, such as booking a demo, going to a website or calling a phone number. Usually it is used to make the user continue outside the chat.