By search intent we refer to the objective of the query (which can be more or less explicit);
With context , instead, to the environment in which it is performed.
Finally, in addition to technological evolution, this arabinfo24 whatsapp change is also driven by the new behavior of users who use a much more natural language in different situations and with a myriad of devices.
For more information on how search engines work , you can read more:
How Google Works: Crawling, Indexing and Ranking
Googlebot what it is and how it works
Long Tail: How to Find Profitable Keywords
Users are making increasingly specific and demanding queries: this is where Long Tail Keywords come into play .
Long-tail keywords are longer (at least 3 words) and more specific keywords than generic search terms.
They have lower search volumes than short keywords, but are used by visitors when they are closest to purchasing.
Example Short Keyword : “online mortgages”;
Long Tail Example : “2% fixed rate mortgage”.
long tail theory
Specifically, they offer the following advantages: