What Should a Website Be Like in 2021? 10 UX/UI Design Trends

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The digital industry is rapidly developing and trends in it change almost monthly. Giving long and at least somewhat detailed forecasts for it is comparable to predicting the weather. And yet there are fundamental points that will remain unchanged. One of these is the understanding that to implement sales through a website, it is not enough to simply take the first line in the search or provide abundant traffic in another way. It is also necessary that the resource to which potential clients are attracted is not an abstract framework of text and buttons, but a well-thought-out from a marketing point of view and technologically developed web solution with a high conversion rate.

One of the most important tools for increasing albania company email list conversion is competent and high-quality UX/UI design, which makes the resource attractive and intuitive for the user.



UX/UI design aims to bring the user to a certain logical point in the interface.

The visual component of any business is becoming extremely important. According to a special study by Forrester, every $1 that a business invests in user interface design returns $100. That is, the return on this type of investment is 9,900%.

Ignoring developments and trends in UX/UI design will inevitably lead to a drop in the effectiveness of your website or mobile application, which will entail significant losses in profits, and in the current environment, sometimes leads to the death of the business. That is why it is important to take into account interface design trends, which we further suggest you familiarize yourself with in this article.

What is UX/UI design and what is the difference between UX and UI
Before we get into the trends, let's clarify the concepts of UX and UI design, as sometimes even designers get confused about them.

UX (user experience) literally means "user experience". The broad meaning of the concept implies the entire experience that the user receives while interacting with the site.

UX design takes responsibility for the functions, adaptability of the product, and the emotional response of the user that occurs as a result of interaction with the interface. A well-designed interface makes it easier for users to achieve the desired result, which increases the likelihood of performing the target action.

UX design is the design of interfaces based on research into user experience and behavior.