MNOs may have their own guidelines or requirements for SMS communications. Organizations should be aware of and comply with these guidelines, which may include restrictions on message length, character encoding, or prohibited content.
Compliance Challenges in SMS Gateways
a. Data Privacy and Protection:
SMS gateways handle large volumes nepal whatsapp number data of personal data, including phone numbers and message content, necessitating compliance with data protection laws such as GDPR (General Data Protection Regulation) or CCPA (California Consumer Privacy Act).
Enterprises must obtain proper consent for sending SMS messages and ensure data security throughout the transmission and storage processes.
b. TCPA (Telephone Consumer Protection Act) Compliance:
The TCPA imposes restrictions on the use of automated dialing systems and pre-recorded messages, requiring businesses to obtain prior express consent before sending SMS marketing messages.
Compliance involves obtaining opt-in consent, providing clear opt-out mechanisms, and honoring do-not-call lists.
c. Messaging Content Compliance:
SMS gateways should adhere to regulations regarding messaging content, including restrictions on deceptive, fraudulent, or misleading content.
Certain industries, such as healthcare or finance, may have additional compliance requirements related to sensitive information or financial disclosures.
Mobile Network Operator (MNO) Guidelines
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