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4.- The message is empty or only contains images Actions that will mark you as a spammer: leaving the message blank Sometimes the actions that will mark you as a spammer have been done unintentionally. For example, does it make sense to send an empty message? Not at all. That's why all anti-spam programs contain filters that consider emails that do not contain text as high risk . There is one type of newsletter that can be considered empty: those that only contain images. Some email providers block images. This means that emails created with only images are considered empty. On the other hand, many spammers hide code in images and this causes anti-spam filters to be programmed to send messages with only images to the spam folder. The ideal way to avoid this problem is to keep the proportion of images between 30% and 50% of the overall message content .


5.- Use of prohibited words One of the techniques forex broker email leads used to fight spam is based on filters that analyze the content. In this case, they analyze whether a series of terms are present, which are the ones spammers use the most: FREE, immediate payment, urgent, earn money, viagra, act now, no risk, online pharmacy, safest rates, sex, casino, quick money, the cheapest, only today, lose weight, earn money, this is not spam or seen on TV, are just a few examples of the hundreds of terms that lead to a message being considered spam. If you don't want this to happen to your emails, the best thing to do is to make a list of the words you shouldn't use , mainly in the subject lines but also in the content of the message. And update it regularly, because the world of spam moves at a dizzying speed.