A quick post with a picture of the swimmer holding up their new badge or certificate, paired with a congratulatory message, can make parents feel proud and more connected to the swim school. Plus, it’s great exposure for your business!
At the end of each term or when children achieve a new skill, consider sending parents a recap of what’s been covered in lessons. This could be in the form of a quick video from the instructor, explaining the new skills their child has learned and how they can continue practising at home.
Some swim schools even create video tutorials that laos rcs data demonstrate the key skills or techniques, giving parents the chance to help their child perfect their strokes outside of lesson time.
If a child has just completed a trial session, a friendly follow-up email summarising how it went and what the next steps are (if they want to continue) can really incentivise parents to book more classes.
LoveAdmin enables you to easily embed video links in your emails, allowing you to share instructor-led tutorials or videos showcasing a child’s progress directly with parents. Through the parent portal, mums and dads can see a timeline of all communications, helping them to stay on top of updates and training content. Plus, with over 40 automatic notifications, personalised emails can be sent for new sign-ups, class purchases, completed trials, and more – with no added admin.