Big Data Perspective for a Content Manager
Posted: Wed Jan 29, 2025 8:17 am
Believe it or not, there is a strong relationship between Big Data and Content from multiple perspectives.
These visions include content management, content marketing, intelligent information management and optimizing the customer experience through smarter and more timely use of useful information and content.
According to data from a CeBIT loan officer email list infographic , 50% of companies claim that Big Data helps improve consumer engagement and facilitates their growth.
This study also proves that Big Data impacts virtually everything: pharmaceutical companies, financial sectors and, of course, the Internet industry to create intelligent machines and systems.
As Big Data impacts content management, it is beginning to be seen as a fundamental component for a manager.
CeBIT also claims that companies that use this data analysis make decisions five times faster than their competitors.
Importance of a Content Marketing Agency to Achieve Results
Choosing a Content Marketing agency becomes necessary to achieve more objectives for a business and, having such demanding consumers who require immediacy, Big Data helps to know them better.
And with Big Data, an incredible amount of data can be converted into information , and in turn, into content that really provides value for the customer.
As a content manager, you need to think about customer experiences, provide them with the right information at the right time, personalize the messages you send them, and do many other things you can do with data.
According to CeBIT, 47% of people will share information if they truly see a benefit from sharing it; making this content so valuable to your customers is achieved by knowing them.
Also, keep in mind that the content is intended for interaction, whether via messaging.
This will allow you to obtain customer data or the point of view of social companies and add them to Big Data. This way, you will be able to pursue new goals in your management or add them to your service company's marketing plan .
“50% of companies say that Big Data helps improve consumer engagement, facilitating their growth.”
What Influence Does Big Data Have on Content Marketing?
big data
Many companies make the mistake of generating large amounts of content, completely forgetting the quality and relevance it should have for their target audience.
It's not enough to have applied a thousand SEO techniques . If you don't go further, that is, if you don't know what your Buyer Personas are searching for on the Internet, why they are searching for it, among other aspects, you will end up getting very poor results.
Big Data has therefore gone from being a buzzword to a way of doing business. In the case of content, the creation process is changing:
These visions include content management, content marketing, intelligent information management and optimizing the customer experience through smarter and more timely use of useful information and content.
According to data from a CeBIT loan officer email list infographic , 50% of companies claim that Big Data helps improve consumer engagement and facilitates their growth.
This study also proves that Big Data impacts virtually everything: pharmaceutical companies, financial sectors and, of course, the Internet industry to create intelligent machines and systems.
As Big Data impacts content management, it is beginning to be seen as a fundamental component for a manager.
CeBIT also claims that companies that use this data analysis make decisions five times faster than their competitors.
Importance of a Content Marketing Agency to Achieve Results
Choosing a Content Marketing agency becomes necessary to achieve more objectives for a business and, having such demanding consumers who require immediacy, Big Data helps to know them better.
And with Big Data, an incredible amount of data can be converted into information , and in turn, into content that really provides value for the customer.
As a content manager, you need to think about customer experiences, provide them with the right information at the right time, personalize the messages you send them, and do many other things you can do with data.
According to CeBIT, 47% of people will share information if they truly see a benefit from sharing it; making this content so valuable to your customers is achieved by knowing them.
Also, keep in mind that the content is intended for interaction, whether via messaging.
This will allow you to obtain customer data or the point of view of social companies and add them to Big Data. This way, you will be able to pursue new goals in your management or add them to your service company's marketing plan .
“50% of companies say that Big Data helps improve consumer engagement, facilitating their growth.”
What Influence Does Big Data Have on Content Marketing?
big data
Many companies make the mistake of generating large amounts of content, completely forgetting the quality and relevance it should have for their target audience.
It's not enough to have applied a thousand SEO techniques . If you don't go further, that is, if you don't know what your Buyer Personas are searching for on the Internet, why they are searching for it, among other aspects, you will end up getting very poor results.
Big Data has therefore gone from being a buzzword to a way of doing business. In the case of content, the creation process is changing: