What you should avoid when designing your landing page:
Posted: Thu Jan 30, 2025 9:14 am
Best practices for creating your HubSpot landing page:
Use meaningful headlines and sublines to attract attention and increase the reader's interest. Visitors must be able to understand the benefits of your website immediately so that they don't leave the page straight away. This also means that benefits and unique selling points are clearly highlighted.
Make the text concise and easy to understand. Speak directly to your customers and avoid unnecessary words.
Place the lead form in a visible and conspicuous place or set a clearly visible anchor link that takes the customer directly to the form.
Use trust seals and testimonials to increase the authenticity and trust of the site.
Make sure your landing page works perfectly on every device
Use a thank you page to deliver the promised content, offer finland whatsapp data additional relevant content, and maintain a friendly and personal relationship with your customers.
DE_Blog_HubSpot Landing Page
Avoid unnecessary navigation menus and links that direct the customer away from the page.
Avoid using a social media button so that social media doesn't distract the visitor from the main page. Save it for the thank you page.
Avoid redundant, contradictory or unclear product information that can lead to confusion or even misinformation.
In practice: How to create a landing page in HubSpot?
There are now several ways to create a landing page in HubSpot. Firstly, you have the option of cloning an existing landing page and then adapting it so that it corresponds exactly to the purpose for which it was created.
DE_Blog_Landing Page
Of course, you can also create your landing page from scratch. To do this, go to the content area in HubSpot via the navigation menu and select Landing Pages. In the menu that opens, you will find the Create button in the right-hand corner, which you can use to create the landing page directly.
After giving the page a name, you can choose whether you want to use a template or start from scratch. In both cases, you'll be taken to the drag-and-drop editor, where you can select the modules you want, change colors, insert CTAs, write text, include images, and make other customizations.
Use meaningful headlines and sublines to attract attention and increase the reader's interest. Visitors must be able to understand the benefits of your website immediately so that they don't leave the page straight away. This also means that benefits and unique selling points are clearly highlighted.
Make the text concise and easy to understand. Speak directly to your customers and avoid unnecessary words.
Place the lead form in a visible and conspicuous place or set a clearly visible anchor link that takes the customer directly to the form.
Use trust seals and testimonials to increase the authenticity and trust of the site.
Make sure your landing page works perfectly on every device
Use a thank you page to deliver the promised content, offer finland whatsapp data additional relevant content, and maintain a friendly and personal relationship with your customers.
DE_Blog_HubSpot Landing Page
Avoid unnecessary navigation menus and links that direct the customer away from the page.
Avoid using a social media button so that social media doesn't distract the visitor from the main page. Save it for the thank you page.
Avoid redundant, contradictory or unclear product information that can lead to confusion or even misinformation.
In practice: How to create a landing page in HubSpot?
There are now several ways to create a landing page in HubSpot. Firstly, you have the option of cloning an existing landing page and then adapting it so that it corresponds exactly to the purpose for which it was created.
DE_Blog_Landing Page
Of course, you can also create your landing page from scratch. To do this, go to the content area in HubSpot via the navigation menu and select Landing Pages. In the menu that opens, you will find the Create button in the right-hand corner, which you can use to create the landing page directly.
After giving the page a name, you can choose whether you want to use a template or start from scratch. In both cases, you'll be taken to the drag-and-drop editor, where you can select the modules you want, change colors, insert CTAs, write text, include images, and make other customizations.