This is the fundamental question where Marketing
Posted: Sun Dec 22, 2024 9:00 am
In industrial environments, B2B Growth Strategies are the most typical. They consist of adapting an economy of scale to increase profitability. Their logic is to grow and produce more volume to reduce the costs involved in infrastructure investments.
This strategy is not just about optimising and scaling production processes. It has a crucial component that is too often forgotten: understanding which markets are capable of growth and why.
can shed a lot of light. From an in-depth B2B customer segmentation indonesia business email list exercise , you can gain the essential data to inform this process.
It is firstly about understanding and prioritising which environments offer opportunities for greater growth with more efficient investment. Secondly, understanding the nature of customer segments and how to adapt their needs and expectations to our value proposition.
A B2B client will take a long time to decide to change suppliers. We cannot waste resources trying to persuade someone who is not interested in our services. It is essential to be very clear about who we are addressing .
In the early stages, Marketing must ensure the relevance and visibility of the brand. This will allow Sales to obtain the contacts to establish a commercial relationship tailored to each client.
This strategy is not just about optimising and scaling production processes. It has a crucial component that is too often forgotten: understanding which markets are capable of growth and why.
can shed a lot of light. From an in-depth B2B customer segmentation indonesia business email list exercise , you can gain the essential data to inform this process.
It is firstly about understanding and prioritising which environments offer opportunities for greater growth with more efficient investment. Secondly, understanding the nature of customer segments and how to adapt their needs and expectations to our value proposition.
A B2B client will take a long time to decide to change suppliers. We cannot waste resources trying to persuade someone who is not interested in our services. It is essential to be very clear about who we are addressing .
In the early stages, Marketing must ensure the relevance and visibility of the brand. This will allow Sales to obtain the contacts to establish a commercial relationship tailored to each client.