Instead, we mostly reached out via our network of friends-of-friends.
Posted: Sun Dec 22, 2024 10:31 am
Bazaart used usertesting.com to help with testing in the USA and other markets. This has a few drawbacks, the main one being that they aren’t yet able to recruit users in China.
et the testers use the app.
Take video of their screen.
Get an audio recording of their voice so they can speak as they go.
Let them answer the post-test questions.
We used the app 录丸 (Screen Recorder +) to capture their telegram in philippines screen recording and audio. For the survey questions, we simply chatted with them on WeChat.
RECRUITING
We didn’t need to use an external partner in this case, because the respondent requirements were fairly simple.
We found five testers. All of them have used other photo retouching software. Some have also used Photoshop and other related software.
Copywriter – hasn’t used Photoshop.
Illustrator – familiar with Photoshop and other illustration software.
Youth Hostel Owner – often uses other photo retouching software.
Photographer – familiar with Photoshop.
Designer, familiar with Photoshop and other design software.
Our Learnings
Summary: The App Isn’t Localized Well Enough Yet
To make it easier for readers to understand, we summarized the responses and our own feedback, rather than providing the full translated responses. We then kept videos of each users’ experience so that we can go back and analyze as necessary.
The testers’ overall impression was not positive enough. They found many little things that can be improved and at least one major problem.
The most significant area for improvement is the templates, where were hard to download and may not be the most attractive for Chinese users anyways.
Besides that, the buttons and Chinese content could be better localized.
1. What was the most frustrating thing about your experience?
It was very awkward to download templates. Only 2/5 testers were successful in downloading the template, but it took them a long time. The other three kept seeing a loading symbol, regardless if they were using their mobile data network or Wi-Fi. It sometimes showed a loading error.
The toolbar/navigation was unclear. Testers had a hard time finding what they wanted. For example, the “改造” (transform) button looks like it is a button for editing the image size, but it’s actually for turning/copying.
Many of the functions in the basic edition are locked.
2. Which creation method did you prefer (template or starting from scratch) and why? (Since some couldn’t use the templates, we also asked if they would have preferred to use templates or not).
4/5 liked to use the templates because it was easy-to-use and convenient. The designs were well-suited for sharing on social media.
Tester E preferred templates for making promotional materials but not for editing personal photos.
3. What did you like about the app? What would you improve?
What they liked:
It’s like a mobile Photoshop
Image layers
Brushes
Supports touch sensitivity
What they wanted to be improved:
Not easy enough to download materials.
et the testers use the app.
Take video of their screen.
Get an audio recording of their voice so they can speak as they go.
Let them answer the post-test questions.
We used the app 录丸 (Screen Recorder +) to capture their telegram in philippines screen recording and audio. For the survey questions, we simply chatted with them on WeChat.
RECRUITING
We didn’t need to use an external partner in this case, because the respondent requirements were fairly simple.
We found five testers. All of them have used other photo retouching software. Some have also used Photoshop and other related software.
Copywriter – hasn’t used Photoshop.
Illustrator – familiar with Photoshop and other illustration software.
Youth Hostel Owner – often uses other photo retouching software.
Photographer – familiar with Photoshop.
Designer, familiar with Photoshop and other design software.
Our Learnings
Summary: The App Isn’t Localized Well Enough Yet
To make it easier for readers to understand, we summarized the responses and our own feedback, rather than providing the full translated responses. We then kept videos of each users’ experience so that we can go back and analyze as necessary.
The testers’ overall impression was not positive enough. They found many little things that can be improved and at least one major problem.
The most significant area for improvement is the templates, where were hard to download and may not be the most attractive for Chinese users anyways.
Besides that, the buttons and Chinese content could be better localized.
1. What was the most frustrating thing about your experience?
It was very awkward to download templates. Only 2/5 testers were successful in downloading the template, but it took them a long time. The other three kept seeing a loading symbol, regardless if they were using their mobile data network or Wi-Fi. It sometimes showed a loading error.
The toolbar/navigation was unclear. Testers had a hard time finding what they wanted. For example, the “改造” (transform) button looks like it is a button for editing the image size, but it’s actually for turning/copying.
Many of the functions in the basic edition are locked.
2. Which creation method did you prefer (template or starting from scratch) and why? (Since some couldn’t use the templates, we also asked if they would have preferred to use templates or not).
4/5 liked to use the templates because it was easy-to-use and convenient. The designs were well-suited for sharing on social media.
Tester E preferred templates for making promotional materials but not for editing personal photos.
3. What did you like about the app? What would you improve?
What they liked:
It’s like a mobile Photoshop
Image layers
Brushes
Supports touch sensitivity
What they wanted to be improved:
Not easy enough to download materials.