From Moves to Game Rules
Posted: Wed Feb 12, 2025 8:16 am
customer feedback for learning
The keyword "NPS" brings me to the scene of automatically collected customer feedback. The Net Promoter Score is actually simple enough, but on company fan pages on Facebook it is even simpler: Is there a "Like" or maybe even a "Share"? And if a Facebook cookie or even an account is found on a customer's device, then customers are often automatically asked to recommend the product on Facebook after online purchases (" Share this purchase with your friends ").
Anyone who wants to know more can now measure customer satisfaction with inexpensive market research software. Surveymonkey 's self-made online studies have become serious competition to traditional market researchers.
Fine segmentation, i.e. actually predicting future customer behavior based on previous behavior, is now possible in real time with the help of the right software. We look at the product and communication needs and behavior of individual people and derive general rules from this. Anyone who can do this can make life easier for customers and employees. There are then naturally many different india telegram data campaigns instead of one wave that overwhelms everything. And so you can treat different customers differently. You never get to grips with it. The rules of the game must be constantly tested, refined and developed further. This is the only way we can find out which communication measure promises the greatest success. (And we avoid taking measures that the customer has not authorized.) Without marketing automation, this would be a huge task.
The keyword "NPS" brings me to the scene of automatically collected customer feedback. The Net Promoter Score is actually simple enough, but on company fan pages on Facebook it is even simpler: Is there a "Like" or maybe even a "Share"? And if a Facebook cookie or even an account is found on a customer's device, then customers are often automatically asked to recommend the product on Facebook after online purchases (" Share this purchase with your friends ").
Anyone who wants to know more can now measure customer satisfaction with inexpensive market research software. Surveymonkey 's self-made online studies have become serious competition to traditional market researchers.
Fine segmentation, i.e. actually predicting future customer behavior based on previous behavior, is now possible in real time with the help of the right software. We look at the product and communication needs and behavior of individual people and derive general rules from this. Anyone who can do this can make life easier for customers and employees. There are then naturally many different india telegram data campaigns instead of one wave that overwhelms everything. And so you can treat different customers differently. You never get to grips with it. The rules of the game must be constantly tested, refined and developed further. This is the only way we can find out which communication measure promises the greatest success. (And we avoid taking measures that the customer has not authorized.) Without marketing automation, this would be a huge task.