Visualize your content strategy

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Proven benefits of a content calendar
A content calendar helps you streamline your content activities, improve productivity, makes collaboration easier and gives your organization a competitive advantage. Although it won’t replace your content strategy, it will give you and your team a better chance at driving results through your content. Let’s look at all the benefits in detail:

It’s easy for your team to get lost in the content creation process.
Creating a content calendar and managing it regularly gives you a amazon data bird’s eye view of your content. You can see what topics you’re covering and that you’re not missing out on important subject matter.

Having a content calendar is an inevitable way to put your content strategy into action by mapping it out into weekly or monthly blocks.

Let’s say you run a podcast and want to publish two episodes in the coming month. Producing a podcast episode has many steps involved like preparing the script, recording and editing. With a content calendar, you will be able to set schedules to finish each of these tasks in order to publish the episode on the desired date.

Gives you a competitive advantage
A well-managed and executed content calendar can make all the difference. According to a survey, 64% of the most successful companies have a documented content strategy, which includes a content calendar.

Content calendars can be used to create targeted content and track content performance. It helps you create content with intent instead of guesswork, creating more efficiency and opportunities to differentiate your brand.