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Engagement creates a commitment between brand and consumer, and in a very short term it generates visible results in sales and loyalty. How to generate engagement to achieve objectives? Engagement can be achieved through a social media strategy aimed at the people you want to attract and win over so that they stay with you and forget about the competition. It is important to keep in mind that you must generate dialogue through interesting posts. There are several rules that you should always consider and keep in mind when creating interactions, and they are the following : When it comes to attractive messages, we mean that you should pay attention to the design.


Copy is important, but if the message does usa whatsapp number data not have a visual impact, it can go completely unnoticed, and engagement will not be generated . Interaction depends on how you configure your message; you can, for example, end with a question, ask for opinions or do a dynamic. By concise, we mean that messages should not be too long. where the user moves very quickly, and does not spend more time than necessary on any message on social networks, so you must catch the attention quickly, from the beginning. Finally, your messages should appeal to some emotion, but always taking care of your audience; do not be sensationalist, rather concentrate on positive messages.