This edition will be accompanied by a social campaign
Posted: Mon Dec 23, 2024 5:39 am
Christmas is a crucial opportunity for brands to connect with their audiences, conveying their values. Let's see together the best Christmas campaigns 2024
Barilla: Snowfall
Among the 2024 Christmas campaigns, we cannot fail to mention an important Italian company that has decided to aim for globalization and therefore establish itself in the American market: Barilla . In fact, for this Christmas they have decided to give a new shape to their pasta with the new Limited Edition .
These are pasta shaped like crests czech republic mobile number inspired by the Christmas star, traditional snowflakes and with hearts in the center. The choice of these shapes, in addition to being obviously inspired by the period, manages to fully convey and represent the values of the brand . In fact, the three shapes represent joy, tradition and love, paying homage to the slogan "A Sign of Love".
and the possibility of obtaining a recipe book to be able to cook it at its best.
This is in fact an edition that will be sold only for a short period of time starting from the beginning of December and only in US Walmart stores. It is not the first time that the brand has created a campaign of this type since last year it created the Barilla Love for Valentine's Day.
In particular, the choice to create limited editions of this type comes from a survey commissioned by the company this year according to which 46% of Americans are looking for fun pasta shapes, while 54% show a particular interest in formats that offer a seasonal variation.
Barilla: Snowfall
Among the 2024 Christmas campaigns, we cannot fail to mention an important Italian company that has decided to aim for globalization and therefore establish itself in the American market: Barilla . In fact, for this Christmas they have decided to give a new shape to their pasta with the new Limited Edition .
These are pasta shaped like crests czech republic mobile number inspired by the Christmas star, traditional snowflakes and with hearts in the center. The choice of these shapes, in addition to being obviously inspired by the period, manages to fully convey and represent the values of the brand . In fact, the three shapes represent joy, tradition and love, paying homage to the slogan "A Sign of Love".
and the possibility of obtaining a recipe book to be able to cook it at its best.
This is in fact an edition that will be sold only for a short period of time starting from the beginning of December and only in US Walmart stores. It is not the first time that the brand has created a campaign of this type since last year it created the Barilla Love for Valentine's Day.
In particular, the choice to create limited editions of this type comes from a survey commissioned by the company this year according to which 46% of Americans are looking for fun pasta shapes, while 54% show a particular interest in formats that offer a seasonal variation.