Do you know the magic formula for marketing? It doesn't exist.
Posted: Wed Feb 19, 2025 10:31 am
This is obvious, right? But it needs to be said and you will understand it better as you read this article.
The fingers, and perhaps even the brains, of some pseudo-communicators are atrophied. They are increasingly careless when it comes to producing relevant, serious content that also entertains and surprises the public. They don't research, they don't think outside the box, and they think, above all, about likes and shares. Of course, the shortest way to get there, at the height of their ego, is to create, regardless of the content, a sensationalist title – via a 'magic' tool. But the shortest way is not always the ideal way, and cheap usually ends up being more expensive!
If you come across titles like this… Avoid them.
“The secret to making money fast on the internet.”
“We discovered the magic formula for success and we want to share it with you.”
After the super-title comes what critics were already expecting: shallow content, just a few lines long, that directs you to download an e-book and, as if that weren't enough, tries to sell you a course.
Can you imagine the content of this course? These guys Italy telegram data even bother to think of a cool title... Pegadinha da Praça é Nossa – totally boring.
They're trivializing the fine arts, distorting old Kotler's marketing, and completely ignoring everything they were taught in college to try to follow a shorter, but idiotic path that only benefits themselves.
Of course, empathy, in this case, is a luxury item and these people don't have it.
They're not concerned with solving their readers' problems. They don't want to offer good experiences to the poor souls who, unfortunately, follow them.
They're creating a dangerous path, with shallow content, and dragging innocent people along with them. I hope you don't fall for it and consider this article as a warning before clicking on the "call to action" on impulse.
Creating content is not easy, nor is providing solutions, but if it were to be easy, it would be anything but hard work. This requires study, strategies, and honesty with those on the other side.
The fingers, and perhaps even the brains, of some pseudo-communicators are atrophied. They are increasingly careless when it comes to producing relevant, serious content that also entertains and surprises the public. They don't research, they don't think outside the box, and they think, above all, about likes and shares. Of course, the shortest way to get there, at the height of their ego, is to create, regardless of the content, a sensationalist title – via a 'magic' tool. But the shortest way is not always the ideal way, and cheap usually ends up being more expensive!
If you come across titles like this… Avoid them.
“The secret to making money fast on the internet.”
“We discovered the magic formula for success and we want to share it with you.”
After the super-title comes what critics were already expecting: shallow content, just a few lines long, that directs you to download an e-book and, as if that weren't enough, tries to sell you a course.
Can you imagine the content of this course? These guys Italy telegram data even bother to think of a cool title... Pegadinha da Praça é Nossa – totally boring.
They're trivializing the fine arts, distorting old Kotler's marketing, and completely ignoring everything they were taught in college to try to follow a shorter, but idiotic path that only benefits themselves.
Of course, empathy, in this case, is a luxury item and these people don't have it.
They're not concerned with solving their readers' problems. They don't want to offer good experiences to the poor souls who, unfortunately, follow them.
They're creating a dangerous path, with shallow content, and dragging innocent people along with them. I hope you don't fall for it and consider this article as a warning before clicking on the "call to action" on impulse.
Creating content is not easy, nor is providing solutions, but if it were to be easy, it would be anything but hard work. This requires study, strategies, and honesty with those on the other side.