9 tips to make your website attractive
Posted: Mon Dec 23, 2024 6:46 am
Having an attractive website is a mandatory requirement to be successful in the digital world. Regardless of the nature of your business, if you want to increase your turnover and increase customer acquisition, it is important that you position your page on Google and the most important search engines. But, how to make a more attractive website? Follow these 9 recommendations and you will have no problem:
More photos, less text: try to get straight to the point. Nobody wants to spend hours and hours reading content on a website. Besides, it's clear that a picture is worth a thousand words.
Use light colors: black is out of fashion. It is proven that general managers mailing list today's users like pages with light backgrounds. Build a pleasant color palette so that Internet users feel comfortable on your site.
Showcase your team: making the people behind an organization public increases the trust generated. It is also pertinent to include a brief resume and the position of each member of the company.
Don't neglect responsive design: it is no longer a luxury but an obligation for your website to be fully adapted to all types of mobile devices.
Goodbye Flash: There are multiple reasons why Flash has been discontinued for websites, so ditch it. Google doesn't like it and that's why you should avoid it.
Friendly URLs: Forget about long URLs with hundreds of numbers. Optimize them with the name of each of your pages and internal sections.
Online store: open up to the world and don't limit yourself to local customers. Thanks to the benefits of the Internet, you can accumulate customers from any country, no matter how far away it is.
Social media: Include share and comment buttons on social profiles. The networks you use should be in line with your network.
Blog: Content is king for SEO. Talk about your products and services, promotions and relevant information. The more updates you have, the more visitors you will get.
An attractive website is the best letter of introduction that a company can have nowadays, both to find investors and to get more clients. It is very important that you do not neglect your website and that you accompany it with a good content marketing and social media strategy. If you comply with all these aspects, you will achieve organic and sustainable positioning over time.
More photos, less text: try to get straight to the point. Nobody wants to spend hours and hours reading content on a website. Besides, it's clear that a picture is worth a thousand words.
Use light colors: black is out of fashion. It is proven that general managers mailing list today's users like pages with light backgrounds. Build a pleasant color palette so that Internet users feel comfortable on your site.
Showcase your team: making the people behind an organization public increases the trust generated. It is also pertinent to include a brief resume and the position of each member of the company.
Don't neglect responsive design: it is no longer a luxury but an obligation for your website to be fully adapted to all types of mobile devices.
Goodbye Flash: There are multiple reasons why Flash has been discontinued for websites, so ditch it. Google doesn't like it and that's why you should avoid it.
Friendly URLs: Forget about long URLs with hundreds of numbers. Optimize them with the name of each of your pages and internal sections.
Online store: open up to the world and don't limit yourself to local customers. Thanks to the benefits of the Internet, you can accumulate customers from any country, no matter how far away it is.
Social media: Include share and comment buttons on social profiles. The networks you use should be in line with your network.
Blog: Content is king for SEO. Talk about your products and services, promotions and relevant information. The more updates you have, the more visitors you will get.
An attractive website is the best letter of introduction that a company can have nowadays, both to find investors and to get more clients. It is very important that you do not neglect your website and that you accompany it with a good content marketing and social media strategy. If you comply with all these aspects, you will achieve organic and sustainable positioning over time.