Imagine additional content for your products
Posted: Mon Dec 23, 2024 10:05 am
Marketing automation: post-purchase scenario from Nature Brasil
The post-purchase scenario of Natura Brasil
Real examples to follow to encourage your customers to become even more attached to your brand and the values it proudly upholds!
Additional content is the gifts that cost the brand little and have an absolutely great perceived value . As for the emotional impact, let's not talk about it! They sometimes require more imagination than real means of implementation.
I'll tell you another story. I've already had the opportunity to order laptop turkish phone numbers covers and phone cases from many sites (don't judge me, I'm a geek...). Do you know which one I liked the best? The one that, to keep me waiting until I received my order, sent me the designs of my cover and phone case in jpg by email to put them as the wallpaper on my devices. The cost is zero, but I loved the idea and the initiative! The proof is that I'm still talking about it today!
I'm sure some of you could completely adapt this idea based on your own products.
Board game manufacturers also use this method, for example by offering small additional rules that will enrich the gaming experience. Or even completely revive interest after a certain number of uses.
The post-purchase scenario of Natura Brasil
Real examples to follow to encourage your customers to become even more attached to your brand and the values it proudly upholds!
Additional content is the gifts that cost the brand little and have an absolutely great perceived value . As for the emotional impact, let's not talk about it! They sometimes require more imagination than real means of implementation.
I'll tell you another story. I've already had the opportunity to order laptop turkish phone numbers covers and phone cases from many sites (don't judge me, I'm a geek...). Do you know which one I liked the best? The one that, to keep me waiting until I received my order, sent me the designs of my cover and phone case in jpg by email to put them as the wallpaper on my devices. The cost is zero, but I loved the idea and the initiative! The proof is that I'm still talking about it today!
I'm sure some of you could completely adapt this idea based on your own products.
Board game manufacturers also use this method, for example by offering small additional rules that will enrich the gaming experience. Or even completely revive interest after a certain number of uses.