confirmation – most often confirmation of an online order

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In what communications will it be best for SMS to replace emails?
Based on the advantages we described above, SMS is most often used for sending:

reminders – for example, a reminder of a flight departure or a visit to a beauty salon,
alert notifications – for example, when changing your password or attempting to log in to your account from a foreign country,
notifications – for communicating updates: for example, information about picking up a prepared order or changes to opening hours
and of course marketing messages – we will look at these in more detail below.
It is important that the information sent in SMS is not the same as in email , but rather complements each other and creates a coherent communication .

How to communicate effectively in emails and SMS at the same time
To take your email marketing to the next level, SMS usa email list messages need to be properly integrated with emails. Here are some concrete examples of how to effectively use email and SMS together in one campaign.

1. Sales marketing campaign

Email: Announce an upcoming discount.

SMS: Remind that the discount is ending soon, or provide an additional last-minute discount.

SMS and email marketing: example
2. Event promotion

Email: Promote the event to generate initial interest and remind people to register.

SMS: Remind people of the event the day before. On the day of the event, send useful parking information and up-to-date weather information during the event.

SMS and email marketing: example
3. Organizing the competition

Email: Entice people to participate in the competition, inform about prizes and competition rules.

SMS: Remind the competition the day before it closes so that recipients have time to participate, and send information about the winners after the competition ends.