Do pop-ups make sense? Yes, if you set them up correctly
Posted: Sat Apr 19, 2025 4:14 am
Do you want to acquire new customers or newsletter subscribers? Pop-ups are one of the easiest ways to get potential customers' email addresses.
What are pop-ups?
Pop-ups are windows that appear on a web page in front of the content. They can be partial or cover the entire page. You can use these pop-ups to inform or offer your products or services. They can be used not only to collect contacts, but also to promote products, sign up for a webinar or download an e-book .
For example, the e-shop Econea uses this, which entices you to sign up for an email series. Read our article about automations so you know how to work with them.
How to use the Econea pop-up.
How can you create a pop-up?
You can have pop-ups programmed, but an easier way is to use plugins mexico email list and widgets connected to content management systems. However, emailing tools also work directly with pop-ups . For example, SmartEmailing offers a simple interface for creating forms:
How to create a pop-up window in SmartEmailing.
The main advantages of pop-ups
High conversion rate.
You will get new user segments based on the type of content they are interested in.
Delivering relevant content through personalization – placing it on different pages at different times.
New contacts and audiences for ad targeting.
Easy delivery of information.
It captures visitors when they decide to leave the website.
What are pop-ups?
Pop-ups are windows that appear on a web page in front of the content. They can be partial or cover the entire page. You can use these pop-ups to inform or offer your products or services. They can be used not only to collect contacts, but also to promote products, sign up for a webinar or download an e-book .
For example, the e-shop Econea uses this, which entices you to sign up for an email series. Read our article about automations so you know how to work with them.
How to use the Econea pop-up.
How can you create a pop-up?
You can have pop-ups programmed, but an easier way is to use plugins mexico email list and widgets connected to content management systems. However, emailing tools also work directly with pop-ups . For example, SmartEmailing offers a simple interface for creating forms:
How to create a pop-up window in SmartEmailing.
The main advantages of pop-ups
High conversion rate.
You will get new user segments based on the type of content they are interested in.
Delivering relevant content through personalization – placing it on different pages at different times.
New contacts and audiences for ad targeting.
Easy delivery of information.
It captures visitors when they decide to leave the website.