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Apple Podcasts has hosted over 2,963,391 shows

Posted: Sat Apr 19, 2025 8:43 am
by suchona.kani.z
Pay attention to when your episodes get the most listens or downloads in the first 24-48 hours after release. This data can help you determine when your specific audience is most likely to engage with new content.

Remember that the best time may vary based on your target audience and their habits. For example, if your podcast is aimed at professionals in the process of being processed, the podcast version may work well in the early morning, as people can download it for their commute.

Also consider the time zones of your primary audience. If you have a global audience, you may need to find a time that works across multiple time zones.

16. Apple Podcasts leads the way in podcast downloads with 70.8%, followed by Spotify with 8.9% and new zealand telemarketing data other platforms with 5.9%.
Apple Podcasts leads in podcast downloads with 70.8%, followed by Spotify at 8.9%, and other platforms at 5.9%.
In the world of podcasts, a “download” happens when someone saves an episode to their device or starts streaming it. This number matters because it shows how many people are actually listening to a podcast.

Apple Podcasts has such a high download rate for a few reasons. First, it comes pre-installed on all Apple devices, which are very popular. Second, Apple was one of the first major companies to support podcasts, so it has an edge.

While Spotify is growing in popularity for podcasts, it is still catching up with Apple. Other platforms share smaller shares, but still matter to reach different audiences.

More podcast discoverability stats
71% of people find podcasts through recommendations from friends and family.
69% discover new podcasts by listening to other podcasts.
67% of listeners say their favorite podcasts have their own Instagram accounts.