Launch a Black Friday contest
Posted: Sat Dec 28, 2024 1:00 pm
Keeping your brand at the forefront of your customers' attention
Provide information that they can absorb over time and not in a rush
And if you really don't have time to anticipate, no problem!
You can communicate at the last minute with a well-thought-out SMS and announce, for example, short-term flash sales.
Take advantage of this period to gain visibility with a competition.
For example, you can offer a challenge to your followers on social networks: take the best photo of your purchases during Black Friday. Of course, these will only be photos of your products!
A great showcase for your products that will reward the winners with special discounts.
For the competition to work:
Create a hashtag dedicated to the event
Be clear and impactful in the hook and visual of the post
Clearly state the rules of participation
5. Manage your inventory and returns
It’s not easy to manage your stock during Black Friday. It’s a paraguay telephone number data busy time, and you may be tempted to order a lot more than you should. So, be careful.
Returns management is also an important issue during this period. With very attractive prices, some consumers will be subject to impulse purchases; and finally, they will realize that they do not need all the products purchased.
We advise you to prepare this return process well in advance so as not to be overwhelmed.
SMS proves to be a valuable tool to strengthen the company's internal communication and the fluidity of exchanges between the different departments. Marketing and sales departments can be informed in real time of stock movements by the logistics department or platform.
Provide information that they can absorb over time and not in a rush
And if you really don't have time to anticipate, no problem!
You can communicate at the last minute with a well-thought-out SMS and announce, for example, short-term flash sales.
Take advantage of this period to gain visibility with a competition.
For example, you can offer a challenge to your followers on social networks: take the best photo of your purchases during Black Friday. Of course, these will only be photos of your products!
A great showcase for your products that will reward the winners with special discounts.
For the competition to work:
Create a hashtag dedicated to the event
Be clear and impactful in the hook and visual of the post
Clearly state the rules of participation
5. Manage your inventory and returns
It’s not easy to manage your stock during Black Friday. It’s a paraguay telephone number data busy time, and you may be tempted to order a lot more than you should. So, be careful.
Returns management is also an important issue during this period. With very attractive prices, some consumers will be subject to impulse purchases; and finally, they will realize that they do not need all the products purchased.
We advise you to prepare this return process well in advance so as not to be overwhelmed.
SMS proves to be a valuable tool to strengthen the company's internal communication and the fluidity of exchanges between the different departments. Marketing and sales departments can be informed in real time of stock movements by the logistics department or platform.