An Instagram business account offers a wider range of features that will allow you to access advanced insights and statistics to analyze user engagement and the performance of your posts.
Additionally, an Instagram business account offers professional Usefulness of Self Employed Database tools that will boost your business and allow you to reach and know a wider audience.
Access to Instagram Insights
This is a very useful tool when it comes to knowing your audience. Instagram Insights provides metrics and statistics on how followers are interacting with your profile posts. It also allows you to learn a little more about your followers, so you can determine if you are actually interacting with your target audience .
Scheduling Ads with Instagram ADS
Instagram Ads allows you to set up ads and promote posts . You will be able to schedule posts in advance for better time management and wider audience reach. This tool offers audience targeting options based on user interests to find your target audience and boost your sales.
Its interface is simple and requires low investment in knowledge and money. You can easily promote your articles to get more user traffic.
Transform your business account into a store
By having your business account on Instagram, you will have access to Instagram Shopping . Users will have access to detailed information about your products without leaving the platform. They will find information such as the name and price of the item, as well as promotions and a direct link to your online store from a post, story or profile.
Access to Instagram's Graph API
With Instagram’s Graph API , you can manage your business account’s media content and take control of your interactions. This way, you can manage and respond to comments and identify all the users who mentioned it. You can also get statistics and metrics on other accounts and hashtags. Remember that this feature was designed for businesses and developers .