When doing searches on Google I am often embarrassed by some paid results in the SERP : I “enjoy” browsing through the sponsored ads on Google AdWords to see how the campaigns are made, and I think you too have noticed the poor quality that is out there.
For example, you search for a SPA for a weekend and you end up on the home page of a hotel, or a simple coffee machine and you arrive at the site with the pods for sale. This means that those who followed the campaigns were very, very approximate. They are throwing away money!
We now assume that there are 2 AdWords campaigns that are done very well on a technical level ( landing pages , well-made ads, keyword analysis, etc.).
How can you do even better?
At this point you have to make a difference by also focusing on factors that go beyond the banal keyword or the product itself. With this premise, we are now ready to begin! Let's immediately nepal phone number analyze in detail the fundamental phases of the SEM strategy , Search Engine Marketing, to create a campaign on Google AdWords.
In my opinion there are 4 levels of study:
It also organizes excursions and wine tastings, given the area;
it has a typical internal restaurant;
it has a conference room;
it is historic and inside there are also some works of art;
it is family run;
Segmentation and channeling
Split-testing and optimization