6 steps to resell shoes online
Posted: Mon Jan 06, 2025 8:47 am
Selling shoes online has its own particular characteristics, it is different from other products (such as clothing or furniture). That is why we are going to tell you step by step how to sell wholesale shoes in your e-commerce.
Step 1: Show professional product photos
High-quality images are a great way to attract the attention of potential customers and get them interested in your products.
Well-taken, crisp and clear photos can effectively show the details and quality of the item, helping people make a quicker purchasing decision .
In addition, they can improve the image of your store and contribute to the positioning of your brand. We share with you a video with the best tips to achieve attractive product photos.
Step 2: Organize the store categories
A good organization of categories makes it phone library easier for potential customers to navigate your e-commerce.
If your categories are clear and well divided, people will be able to find the products they are looking for quickly and easily . This can improve their experience and, importantly, increase the likelihood that they will make a purchase.
On the other hand, a good organization of categories can also improve the SEO ( Search Engine Optimization ) of your store: search engines can index your page more easily and show it in the first results. This way, you have more chances of increasing the traffic of your store and improving the visibility of your brand .
Step 3: Add a product care and maintenance page
We recommend adding a page to your online store that explains in detail how to care for the shoes you sell, what products to use, and sharing some tips to keep them looking like new, depending on the material.
This way, you will show your customers that your interest goes beyond the sale and that their satisfaction is your priority .
You can also create one with ideas, for example, to recommend your products as anniversary gifts .
Step 4: Have a clear return and exchange policy
While this step is necessary for any business that wants to sell its products online, it is especially relevant for products that depend on a size and its fit to the body , such as footwear.
Creating a page with your returns and exchange policy will give your customers the peace of mind they need to shop online without fear.
Step 5: Offer a variety of payment and shipping methods
By offering a variety of payment methods, customers can choose the method that is most convenient and secure for them. Some customers prefer to pay by credit or debit card, while others choose bank transfer or cash on delivery.
Regarding shipping methods, we recommend that you provide alternatives that cover the entire country so that your customers can buy from wherever they are.
This way, your e-commerce can adapt to the preferences of each consumer and increase the chances of sales.
Step 6: Promote your business
Once you have your online store ready, it's time to make it known to the world. To do this, you can:
Communicate it through a post on your social networks;
make paid ads on platforms where your target audience is located;
implement influencer marketing ;
offer special discounts, limited-time promotions or free gifts to attract your potential customers.
Where to buy wholesale shoes in Mexico?
Some of the shoe suppliers you can rely on to buy shoes at factory prices in Mexico are:
Onena
Flexi
Lhesh
My Shoes
Below you will find more details about each of these providers.
Onena
If you are looking for comfortable footwear, Onena is your brand. They have an affiliate program, which offers you earnings of up to 40%, with a 30% discount on the list price, as well as bonuses for accumulated purchases and end-of-season discounts.
Flexi
Another brand that stands out for the softness and quality of its products is Flexi . They also have a semi-wholesale sales scheme.
Lhesh
This Mexican company is dedicated to imports, offering many more products besides footwear; however, they have a fairly complete catalog that includes national and imported shoes, as well as sandals and winter slippers. The prices are quite competitive, allowing you to have a good profit margin with a minimum investment.
My Shoes
With this wholesale shoe supplier you can get a higher discount depending on the purchase volume. You do not need to buy a minimum quantity of the same model or complete runs of the same color. You choose the pairs, colors, models and sizes that you require in your business.
Step 1: Show professional product photos
High-quality images are a great way to attract the attention of potential customers and get them interested in your products.
Well-taken, crisp and clear photos can effectively show the details and quality of the item, helping people make a quicker purchasing decision .
In addition, they can improve the image of your store and contribute to the positioning of your brand. We share with you a video with the best tips to achieve attractive product photos.
Step 2: Organize the store categories
A good organization of categories makes it phone library easier for potential customers to navigate your e-commerce.
If your categories are clear and well divided, people will be able to find the products they are looking for quickly and easily . This can improve their experience and, importantly, increase the likelihood that they will make a purchase.
On the other hand, a good organization of categories can also improve the SEO ( Search Engine Optimization ) of your store: search engines can index your page more easily and show it in the first results. This way, you have more chances of increasing the traffic of your store and improving the visibility of your brand .
Step 3: Add a product care and maintenance page
We recommend adding a page to your online store that explains in detail how to care for the shoes you sell, what products to use, and sharing some tips to keep them looking like new, depending on the material.
This way, you will show your customers that your interest goes beyond the sale and that their satisfaction is your priority .
You can also create one with ideas, for example, to recommend your products as anniversary gifts .
Step 4: Have a clear return and exchange policy
While this step is necessary for any business that wants to sell its products online, it is especially relevant for products that depend on a size and its fit to the body , such as footwear.
Creating a page with your returns and exchange policy will give your customers the peace of mind they need to shop online without fear.
Step 5: Offer a variety of payment and shipping methods
By offering a variety of payment methods, customers can choose the method that is most convenient and secure for them. Some customers prefer to pay by credit or debit card, while others choose bank transfer or cash on delivery.
Regarding shipping methods, we recommend that you provide alternatives that cover the entire country so that your customers can buy from wherever they are.
This way, your e-commerce can adapt to the preferences of each consumer and increase the chances of sales.
Step 6: Promote your business
Once you have your online store ready, it's time to make it known to the world. To do this, you can:
Communicate it through a post on your social networks;
make paid ads on platforms where your target audience is located;
implement influencer marketing ;
offer special discounts, limited-time promotions or free gifts to attract your potential customers.
Where to buy wholesale shoes in Mexico?
Some of the shoe suppliers you can rely on to buy shoes at factory prices in Mexico are:
Onena
Flexi
Lhesh
My Shoes
Below you will find more details about each of these providers.
Onena
If you are looking for comfortable footwear, Onena is your brand. They have an affiliate program, which offers you earnings of up to 40%, with a 30% discount on the list price, as well as bonuses for accumulated purchases and end-of-season discounts.
Flexi
Another brand that stands out for the softness and quality of its products is Flexi . They also have a semi-wholesale sales scheme.
Lhesh
This Mexican company is dedicated to imports, offering many more products besides footwear; however, they have a fairly complete catalog that includes national and imported shoes, as well as sandals and winter slippers. The prices are quite competitive, allowing you to have a good profit margin with a minimum investment.
My Shoes
With this wholesale shoe supplier you can get a higher discount depending on the purchase volume. You do not need to buy a minimum quantity of the same model or complete runs of the same color. You choose the pairs, colors, models and sizes that you require in your business.