Such interaction with the consumer can take place online or by phone
Posted: Mon Jan 06, 2025 10:43 am
How to motivate a cold client? How to demonstrate the benefits of a product in the most effective way? These and similar questions inevitably arise during the formulation of a USP. However, for a unique selling proposition to work, two conditions must first be met: the client has read it and understood its content. Accordingly, it is necessary to stimulate consumer interest using PR and marketing tools, providing free samples, etc. Step 4. Handling objections. The most common objections are of the same type (high price, difficulty of choice given the wide range of products, desire to compare with competitors’ offers before buying), and you need to be able to reject them, convincing the client to make a deal here and now.
But the best results are achieved through live communication. Moreover, although aggressive marketing is now quite common, it is recommended to use it with caution, since in case of failure you will lose a potential client. In the long run, unobtrusive bahrain whatsapp phone number careful persuasion is more productive. Handling objections Step 5. Closing the deal. In terms of objective indicators, this is the most important stage of the sales funnel. The main focus should be on the USP and the quality of the managers' work.
Accompanying the client before making a purchase should be done in any case, but the sphere of online sales requires special attention. For example, if the client has put the product in the basket and stopped there, it makes sense to remind him of the offer - send an email, make a pop-up ad the next time he appears on the site, etc. Step 6. Analysis. It is necessary to periodically monitor the state of the sales funnel, noticing a decrease in efficiency in time and taking measures to eliminate emerging problems. Corrections are required for those stages of the business process where the largest number of potential customer refusals is recorded.
But the best results are achieved through live communication. Moreover, although aggressive marketing is now quite common, it is recommended to use it with caution, since in case of failure you will lose a potential client. In the long run, unobtrusive bahrain whatsapp phone number careful persuasion is more productive. Handling objections Step 5. Closing the deal. In terms of objective indicators, this is the most important stage of the sales funnel. The main focus should be on the USP and the quality of the managers' work.
Accompanying the client before making a purchase should be done in any case, but the sphere of online sales requires special attention. For example, if the client has put the product in the basket and stopped there, it makes sense to remind him of the offer - send an email, make a pop-up ad the next time he appears on the site, etc. Step 6. Analysis. It is necessary to periodically monitor the state of the sales funnel, noticing a decrease in efficiency in time and taking measures to eliminate emerging problems. Corrections are required for those stages of the business process where the largest number of potential customer refusals is recorded.