The consumer information in these membership systems

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2. Member attribute tags: automatically integrate tags for member binding
The third trick: Member binding

Many e-commerce brands use store platforms and membership systems. is also a kind of focus label, and the process of integrating this information with LINE member information is called LINE member binding. From the perspective of LINE membership management, LINE membership binding is an important method to obtain a large number of tags.

Skin care brand Yishengshi uses MAAC's binding link widget to allow consumers to quickly complete membership binding through links or scanning QR codes. With simple settings, you can steadily increase the number of bound members by 15,000 per year, obtain more member attribute tags, and have a more comprehensive understanding of these members.

＞＞＞Yi Shengshi shared how to use LINE member binding to obtain tags

3. Add source: Diversion link automatically generates tags
The fourth trick: diversion links

The "direct link" function of the marketing tool MAAC can place links for exposure in different places to attract consumers from different channels to join and become LINE friends. Diversion links in different new zealand whatsapp phone number places are unique. After consumers click on the link to become friends, the MAAC backend will automatically record these click behaviors and automatically label the source of the consumer's friend addition.

4. Product Category: Official website browsing history, image and text menu clicks are automatically labeled
Step 5: Integrate GA browsing history

MAAC can integrate Google Analytics 4, which is most commonly used by marketers. It can capture GA's customer's "clicks", "time on page", "add products to shopping cart" and other events on the official website, convert them into tags and integrate them with MAAC. . We can therefore record the types of products a consumer is interested in based on the pages he browses.

An extension of the first trick: click on the picture and text menu

MAAC, a comprehensive marketing platform, can track and record all clicks of friends on LINE official accounts.

Therefore, brands can not only track the clicks of push messages like Tianxia magazine, but also like the handmade leather shoe brand Linguo Liangpin, which permanently places popular products in the graphic menu and converts all customer clicks on the products into tags.