Other examples of Cross-selling
Posted: Tue Jan 07, 2025 9:56 am
Imagine your favorite burger joint: you go there often because you love cheeseburgers. When you order, you've been offered a special deal, because you're a loyal customer, just for a little extra money. And for some reason, you always accept.
So somehow you always end up eating extra-large fries, a chocolate milkshake to go with your cheeseburger, and for dessert you eat a giant ice cream sundae with extra strawberry and vanilla.
Has this happened to you? Remember: it is a cross-selling, complementary products to your main purchase intention. You have arrived at the restaurant with the intention of eating a simple cheeseburger el salvador number data Purchase intention) and through an offer (Cross-Selling Strategy) you have ordered a complement, drink and dessert (Complementary Products).
An e-commerce business selling coffee machines: your main purchase intention is a capsule coffee machine, a natural cross-selling option is to offer a pack of capsules as a complementary product to your main purchase intention.
You go to a fashion e-commerce and your main purchase intention is a flamingo swimsuit: an ideal (complementary) cross-selling option is to be able to offer a pair of flip-flops that match these products .
You want to buy a domain on the Internet, to open your e-commerce. You decide to select a domain provider, and this domain provider also offers to be your hosting provider. This is a cross-selling (complementary sale).
So somehow you always end up eating extra-large fries, a chocolate milkshake to go with your cheeseburger, and for dessert you eat a giant ice cream sundae with extra strawberry and vanilla.
Has this happened to you? Remember: it is a cross-selling, complementary products to your main purchase intention. You have arrived at the restaurant with the intention of eating a simple cheeseburger el salvador number data Purchase intention) and through an offer (Cross-Selling Strategy) you have ordered a complement, drink and dessert (Complementary Products).
An e-commerce business selling coffee machines: your main purchase intention is a capsule coffee machine, a natural cross-selling option is to offer a pack of capsules as a complementary product to your main purchase intention.
You go to a fashion e-commerce and your main purchase intention is a flamingo swimsuit: an ideal (complementary) cross-selling option is to be able to offer a pair of flip-flops that match these products .
You want to buy a domain on the Internet, to open your e-commerce. You decide to select a domain provider, and this domain provider also offers to be your hosting provider. This is a cross-selling (complementary sale).