It's not all about Amazon
Posted: Wed Jan 08, 2025 4:02 am
There is often a lack of preparation, many eCommerce companies start selling on marketplaces thinking that, since it is a profitable option, it is a bed of roses, but that is not the case. You need to know the product very well to know how to do it well . You have to know what the margin is, the price of the most outstanding products and do an exhaustive analysis. Amazon is still a king, but many brands have already decided to go to other marketplaces where they can find a small niche and improve their business forecasts.
Preparation is essential because it is not just about the brands, but also about the product distributors and everyone involved in the sales process.
What are the most popular channels for launching campaigns?
To launch campaigns on different channels, the first thing to guatemala number data do is to understand the user and where they shop. It is important to measure this interaction to meet the brands' objectives.
Look for differentiation
Next up: differentiation . If the client wants to implement a strategy on Amazon, it is important to continue implementing complementary strategies that, for example, take the consumer to the brand's own eCommerce store, and thus achieve customer loyalty.
As mentioned before, a company cannot make a living by offering a very high discount for two days, bombarding the customer. That is why one of the strategies to be carried out in a company is to notify the customer that is already captured in advance, offer them that discount for a longer period of time and finally, build their loyalty. As mentioned in the M4C Session organised with the support of the feed automation and management tool Channable, in this case it is very important to use the social and organic channel to reach them.
Preparation is essential because it is not just about the brands, but also about the product distributors and everyone involved in the sales process.
What are the most popular channels for launching campaigns?
To launch campaigns on different channels, the first thing to guatemala number data do is to understand the user and where they shop. It is important to measure this interaction to meet the brands' objectives.
Look for differentiation
Next up: differentiation . If the client wants to implement a strategy on Amazon, it is important to continue implementing complementary strategies that, for example, take the consumer to the brand's own eCommerce store, and thus achieve customer loyalty.
As mentioned before, a company cannot make a living by offering a very high discount for two days, bombarding the customer. That is why one of the strategies to be carried out in a company is to notify the customer that is already captured in advance, offer them that discount for a longer period of time and finally, build their loyalty. As mentioned in the M4C Session organised with the support of the feed automation and management tool Channable, in this case it is very important to use the social and organic channel to reach them.