Campaign promotion: Two tips for 2024 newsletters will help you deepen voter support!
Posted: Wed Jan 08, 2025 4:45 am
In an era of explosive information, "campaign propaganda" no longer relies solely on past social media platforms, such as Facebook, Instagram and YouTube, to achieve effective communication with voters. The campaign team gradually began to explore new marketing channels, and one of the eye-catching options was the ultra-low-cost marketing tool-"newsletter". This direct-to-mobile phone promotion method has shown great potential in the presidential election. The following will use text messaging (SMS) and multimedia messaging (MMS) as examples to explain how political campaigns use SMS to deepen supporters’ impressions on voters.
Campaign cover image
Table of contents
Two tactics for campaign promotion:
in conclusion
Two tactics for campaign promotion:
Text-only SMS (SMS): the power of words
In an information-based society, people's attention is gradually attracted by messages sent quickly, and text-only text messages are exactly in line with this need to be able to quickly digest messages in a short namibia whatsapp phone number period of time. Campaign teams can quickly convey the candidates' core ideas and political propositions by sending concise text-only messages. This direct and effective communication method can allow voters to have a clear impression of the candidates in a short period of time, thereby winning more support in the election.
Multimedia Newsletter (MMS): Visual Shock
However, a text message with only text seems a bit too monotonous. Campaign teams can further use multimedia newsletters to take full advantage of images, music and videos. Such a briefing will be more appealing and can vividly demonstrate the candidate's style and political policies. For example, introducing a candidate's past achievements through pictures, or promoting the candidate's political views and future reforms through videos can deeply impress voters in a short period of time. The advantage of multimedia newsletters is that they can convey rich information in a very short period of time and resonate with voters both visually and aurally.
Campaign cover image
Table of contents
Two tactics for campaign promotion:
in conclusion
Two tactics for campaign promotion:
Text-only SMS (SMS): the power of words
In an information-based society, people's attention is gradually attracted by messages sent quickly, and text-only text messages are exactly in line with this need to be able to quickly digest messages in a short namibia whatsapp phone number period of time. Campaign teams can quickly convey the candidates' core ideas and political propositions by sending concise text-only messages. This direct and effective communication method can allow voters to have a clear impression of the candidates in a short period of time, thereby winning more support in the election.
Multimedia Newsletter (MMS): Visual Shock
However, a text message with only text seems a bit too monotonous. Campaign teams can further use multimedia newsletters to take full advantage of images, music and videos. Such a briefing will be more appealing and can vividly demonstrate the candidate's style and political policies. For example, introducing a candidate's past achievements through pictures, or promoting the candidate's political views and future reforms through videos can deeply impress voters in a short period of time. The advantage of multimedia newsletters is that they can convey rich information in a very short period of time and resonate with voters both visually and aurally.