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Instagram advertising

Posted: Sun Jan 19, 2025 4:24 am
by Abdur14
Establishing a good advertising strategy on Instagram is the key to making your ads work, getting more visits to your eCommerce product pages and, therefore, selling more. Pay close attention to both the aesthetics and the content of each of the ads , because the combination of both will be key to getting the user to finally click on the CTA.

Use the Link in bio
Unless you have over 10K followers, you won’t be able to embed links in your stories . Therefore, the best thing you can do to drive your Instagram users to your online store is to tell them that the link to the product you’re talking about is in the bio.

Use exclusive promos
Do you want to make your Instagram followers feel like cayman islands business email database VIPs? Give them exclusive discount codes for those who follow you through this channel . You can also use these types of strategies to get people to subscribe to your newsletter (which will later serve as an email marketing strategy) or make their first purchase at a discount.

Find your influencers
Or micro-influencers , better yet. Social media agencies like Marketing Paradise and influencers are already talking about these types of profiles because of how useful they are for users and the credibility they provide. Micro-influencers are profiles that have fewer followers than a traditional influencer but that share content that, for their users, is extremely valuable . The fact that these types of people recommend your products is of great interest to their audience.