Recommended image size: 1080×1080 pixels or 1080×1350 pixels
Posted: Tue Jan 21, 2025 5:51 am
Recommended minimum width: 1080 pixels
Images with a width between 320 canada business email list and 1080 pixels will be kept at the original resolution as long as it fits the recommended aspect ratio listed below
If images are a lower resolution, Instagram will enlarge to a width of 320 pixels
If images are a higher resolution, Instagram will shrink it to a width of 1080 pixels
Recommended aspect ratio: 1.91:1 or 4:5
Images will be cropped to fit a supported ratio
Maximum file size: 8MB
Recommended file type: JPG and PNG
Maximum number of images per post: 10 images
Sprout Guidelines:
Same as above
Instagram Photo Thumbnails
When someone goes to your page, they’ll be presented with all of your content arranged in rows of thumbnails. These smaller renditions of your images and videos will expand when clicked and include a place for people to comment.
Instagram photo thumbnails image guidelines
Thumbnails will appear at 161×161 pixels
Recommended image width: 1080 pixel
Feed aspect ratio: 1:1
Instagram Stories
Illustration showcasing the location of an Instagram Story image.
Instagram Stories are a popular source of visuals on the app. There are both video and image options available to publish. And while this feature was originally meant to be ephemeral, it’s possible to upload your own content and build a strategy around Stories engagement.
Images with a width between 320 canada business email list and 1080 pixels will be kept at the original resolution as long as it fits the recommended aspect ratio listed below
If images are a lower resolution, Instagram will enlarge to a width of 320 pixels
If images are a higher resolution, Instagram will shrink it to a width of 1080 pixels
Recommended aspect ratio: 1.91:1 or 4:5
Images will be cropped to fit a supported ratio
Maximum file size: 8MB
Recommended file type: JPG and PNG
Maximum number of images per post: 10 images
Sprout Guidelines:
Same as above
Instagram Photo Thumbnails
When someone goes to your page, they’ll be presented with all of your content arranged in rows of thumbnails. These smaller renditions of your images and videos will expand when clicked and include a place for people to comment.
Instagram photo thumbnails image guidelines
Thumbnails will appear at 161×161 pixels
Recommended image width: 1080 pixel
Feed aspect ratio: 1:1
Instagram Stories
Illustration showcasing the location of an Instagram Story image.
Instagram Stories are a popular source of visuals on the app. There are both video and image options available to publish. And while this feature was originally meant to be ephemeral, it’s possible to upload your own content and build a strategy around Stories engagement.