Is this content aimed at my audience?
Posted: Tue Jan 21, 2025 5:52 am
Images with a lot of text do not provide adequate reading on this digital media, which affects engagement. For Instagram, the ideal is for only 25% of the post to have written content, to ensure delivery.
For Twitter posts, you can provide a button that automatically publishes a specific phrase or statistic — in the required size — directly from your blog.
Integrating different channels contributes to engagement on your pages. By doing so, you ensure that the content you publish is, in fact, interesting to those who make up that audience.
Before producing any text, answer these five questions to identify whether it is relevant content:
Will my audience understand the subject?
In what format can I best convey this idea?
why is this publication important?;
Can the idea be conveyed in a more direct and objective way?
After answering these questions, you will have a more developed idea that is ready to be produced.
Make a posting schedule
To ensure that your content marketing actions for georgia whatsapp data social media are efficient, it is essential to have a posting plan. Through this, you can make more strategic decisions.
For example, is there a date or moment that is most important for your business? What actions will be taken on those days? How will you plan your digital actions to engage your audience?
This way, it is possible to analyze in advance and think calmly, refining ideas. With a publishing schedule, we can take more assertive actions.
Build relationships with influencers
As we mentioned, 49% of people base their purchasing decisions on recommendations from influencers. This shows that the power of these professionals on social media is undeniable.
Therefore, it is important to build a relationship with influencers in your niche, through the exchange of promotion and support. This contact must be built and may take some time.
Don't just talk about your business
David Meerman Scott, an American online marketing strategist and author of several books on marketing, in his book “Marketing and Communication in the Digital Age” emphasizes that the old rules of marketing are completely ineffective in an online world.
Marketing used to be a one-way street — the company would speak and the audience would react or not to that message, without any interaction. It was focused exclusively on selling and few went beyond that approach until the early 2000s.
Sharing relevant content at the exact moment your audience needs it moves your brand from the interruption stage to the solution stage. This is one of the main points of Inbound Marketing.
It is necessary to shift the focus away from the product and place the focus on solving the customer's problem, and this is possible if the company does not only talk about itself all the time. It is necessary to talk to the user, provide relevant information, listen to them and offer solutions to their problems.
For Twitter posts, you can provide a button that automatically publishes a specific phrase or statistic — in the required size — directly from your blog.
Integrating different channels contributes to engagement on your pages. By doing so, you ensure that the content you publish is, in fact, interesting to those who make up that audience.
Before producing any text, answer these five questions to identify whether it is relevant content:
Will my audience understand the subject?
In what format can I best convey this idea?
why is this publication important?;
Can the idea be conveyed in a more direct and objective way?
After answering these questions, you will have a more developed idea that is ready to be produced.
Make a posting schedule
To ensure that your content marketing actions for georgia whatsapp data social media are efficient, it is essential to have a posting plan. Through this, you can make more strategic decisions.
For example, is there a date or moment that is most important for your business? What actions will be taken on those days? How will you plan your digital actions to engage your audience?
This way, it is possible to analyze in advance and think calmly, refining ideas. With a publishing schedule, we can take more assertive actions.
Build relationships with influencers
As we mentioned, 49% of people base their purchasing decisions on recommendations from influencers. This shows that the power of these professionals on social media is undeniable.
Therefore, it is important to build a relationship with influencers in your niche, through the exchange of promotion and support. This contact must be built and may take some time.
Don't just talk about your business
David Meerman Scott, an American online marketing strategist and author of several books on marketing, in his book “Marketing and Communication in the Digital Age” emphasizes that the old rules of marketing are completely ineffective in an online world.
Marketing used to be a one-way street — the company would speak and the audience would react or not to that message, without any interaction. It was focused exclusively on selling and few went beyond that approach until the early 2000s.
Sharing relevant content at the exact moment your audience needs it moves your brand from the interruption stage to the solution stage. This is one of the main points of Inbound Marketing.
It is necessary to shift the focus away from the product and place the focus on solving the customer's problem, and this is possible if the company does not only talk about itself all the time. It is necessary to talk to the user, provide relevant information, listen to them and offer solutions to their problems.