EU Data

The e-book reveals its true power when inserted into a competent nurturing flow. It can be offered in an exchange of automatic emails as a solution to a need detected in a group of leads . Providing this highly relevant offer will considerably increase the level of interest of the public in the ...

A gym, for example, can use user location strategies to segment its marketing campaigns, reaching only people in the establishment's region and who have the characteristics sought by the brand.

Another point where digital marketing has a great influence on the consumer trends we show is greater ...

Everyone who takes part in the purchase process wants it to be simple and practical. This can happen, but most of the time, the consumer has to go through many processes before finally buying the desired product, such as comparing prices, consuming various types of information, etc.

Something that ...

Marketing Team
5 steps to make your marketing team modern and digital
Many companies forget that digital maturity is not just about processes and tool adoption – to face the market, you need to have a modern and digital marketing team .

Your company may not see results from modernizing its sales ...

Your company just needs to know how to use it.
Establishing and implementing a B2B strategy for Instagram can indeed require a little more patience and creativity.

But the effort is worth it, as your followers on the platform will want to feel like they have something in common with your brand ...

When designing a B2B website, it’s crucial to ensure that it’s both functional and visually appealing – so check out these tips!
Does a B2B website just need to look professional and be straight to the point? Maybe that was true a long time ago. But today’s reality is quite different.

Because today ...

By leveraging a CRM strategy for your business, you can improve your customer retention rates – which often translates into higher revenue for your organization. Using the data you collect, your team can proactively address at-risk accounts, as well as reach out to satisfied customers at the right ...

In other words, monitoring the Executive Branch is essential so that organizations, especially professionals in the area of ​​Institutional and Government Relations (RIG), can act in a way that achieves the expected results, since companies are directly impacted by the activities carried out ...

In the case of social security contributions, R$290.6 billion are in the Executive Branch, R$36.7 billion in the Judiciary, R$10.6 billion in the Legislative Branch and R$5.4 billion in the Federal Public Prosecutor's Office. According to forecasts, personnel expenses should grow from R$337.5 ...

Brazil also has apps focused on elections. Boletim na Mão and Resultados allow citizens to follow the vote count. Mesário was developed for those who were called or volunteered to work during the elections. Other tools, such as the Pardal app , work so that society can monitor the occurrence of ...