What is Kanban and how to apply this methodology in your business

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There are all kinds of methods for organizing work teams. We have already talked about some well-known ones, and today we analyze Kanban, a methodology that you should implement in your business , whatever type it is: discover what it is and how to apply it in your projects.

What is Kanban?
Kanban is a visual task management system designed to optimize workflows. Its origins date back to the 1950s at Toyota , when the company implemented it as part of its production process to improve efficiency.

agile methodology
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The term Kanban comes from Japanese and means " visual signal " or " card ", and it reflects exactly how this methodology works. Kanban uses a board on which the tasks to be done are placed, and which are separated into phases or columns. For example, a column called To Do in which the pending tasks are placed. A second column called Working which will allow you to control the tasks that are in progress. And a third column called Completed which indicates the tasks that have already been completed.

This system helps you manage workflow very well, identifying georgia phone number lead bottlenecks, monitoring active tasks, and ensuring that your entire team understands the status of the project. In addition, this system does not require a radical change in existing processes , so it is extremely flexible and applicable to all types of environments . Given its simplicity and efficiency, the best tools for organizing work usually follow the Kanban method, such as Trello, Jira, or Asana.

How to apply the Kanban method
To apply the Kanban system method in your business, you only need a Kanban board , which is divided into columns that represent the different stages of the workflow.

OKR methodology objectives
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The three we have indicated above are usually used:

To do : tasks that need to be done.
In Progress : Tasks the team is currently working on.
Done : Tasks completed.
The first column contains all the pending tasks in a project , both the most important and the minor ones. It is also important to organize the order so that the priority tasks are at the top. If, for example, you have to design a website and write the content, as well as choose a logo and contact suppliers, you will have to choose the priority of each task to organize the first column.

In the second column, tasks that are started will be added, which will be removed from the first column . This way, the status of this work team can be controlled in real time and in just a few seconds.

Finally, as tasks are completed, they move to the last column .

Kanban application example
Let's say you have a marketing project that requires preparing an advertising campaign . To do this, you need to develop a content strategy, write texts, create images and publish them on social media.

Using the Kanban method, we would set the tasks in the first column. In this case, the most important thing is to develop the content strategy, then write the texts, create images (both could be equated in importance) and finally publish them on social media.

The first thing to do is to create a content strategy. This process would move the task to the second column. Once completed, it would move to the third column.

In addition, the foundations for content writing and image creation will have been laid. Once the relevant teams get to work, these tasks will be moved to the second column .

Finally, once all the content and photos are complete, these tasks will move to the last column, while when the social media campaign starts, this task will move to the second column until it is completed.

At MASMOVIL NEGOCIOS we hope to have helped you understand the Kanban method and how it can help you improve the workflow in your business. Apply this methodology and you will increase your productivity.