The first step is to create a list of all the major players in your niche.

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Tip: Before you get started, make sure you know how to record all the data your analysis will uncover. We’ve created an easy-to-use template that you can use to walk through each step of our competitor research workflow.

Step 1: Create a competitor list
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If you have never done a competitor analysis before, This list tells you who you might be barbados email list competing with for your audience's attention and gives you an idea of ​​who to focus on during your competitor analysis.

You can start by brainstorming a list of competitors that you know about. These are probably companies in your niche and city that offer the same products or services as you.

To get a bird's eye view of your competitors, you can try building your list with the Market Explorer tool .

First, select "Find Competitors" and enter your domain. This will automatically generate a list of the top players in your industry. If you already know your competitors, you can instead choose "Create List" and enter them manually.

The Growth Quadrant widget shows you who you're competing with online in the Overview report . You can also see each competitor's relative market position, audience size, and growth rate.