A much shorter sales cycle than other B2Bs

[samiaseo222]

“B2B sales” is often associated with “long sales cycles.” For some companies, a 12-month sales cycle is a quick process, but in the SaaS world, 12 months is an eternity.

The purchasing decision process that SaaS customers go through takes a few days, maybe hours, and is usually fairly predictable: start with online research, then ask a few colleagues, try france email list out the solution or do a demo, and if it works, buy.

Typically, there is no long-term commitment, no contract negotiation, no sales team meeting. Customers find it, rate it, and if it's a good fit, they buy it. The SaaS purchasing process is fast and transactional .

One of the things that makes the process so fast is the nature of the software. Software is an ever-evolving field, with constant changes, advances, and setbacks. If a sales process were to last six months, there would be at least twelve iterations of the software within that time frame.

The SaaS self-service formula is a fast-paced purchasing environment. The low price and low complexity of most SaaS today make decision-making easy.

SaaS sales model

The way to increase revenue, value and profits is all about increasing the speed of the sales process.