Appear in each sales phase of our future franchisee

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We must carry out this action in each of the phases, the more "seeds" we plant inside our lead , the more predisposed he will be to establish a link with our franchise.
A franchise, a multinational, a small business. In each of them, the client carries out a different purchasing process. In our case, our mission is to know perfectly the path that the franchisee follows to end up acquiring the franchise. In this way, we will be able to persuade our potential franchisees to approach our company, get to know it and establish a bond. In short, to gain their trust.

We will do this by creating the right content for iceland email list each profile or buyer persona and the phase of the sales process they are in. Set your goals well . We recommend that you follow the SMART objectives model , which will allow you to be more efficient in your marketing model.

Use non-invasive marketing

In all these phases, in which the franchise seeker is forming his decision, we will dedicate our efforts to providing solutions through content that may be useful to him. We should not abuse techniques based on disruption. (Digital marketing tools).


Take care of the brand image

Inbound Marketing has a positive impact on our brand, we become confidants, we establish links, we solve problems.

Inbound Marketing has established itself as one of the most profitable sales systems of the moment, with it we provide value, we generate trust and our brand grows (100 facts about the effectiveness of Inbound Marketing) . Without a doubt, these are necessary ingredients for the future of our franchise.