Show your appreciationGetting a new subscriber is a pretty big deal. And pretty important to your entire email marketing strategy.
So it's nice to take a moment and thank each new subscriber for joining. Show them that you appreciate their interest in your newsletter and for taking the time to sign up.
It doesn't take much. Just a simple line of text. Or an image showing the words "Thank you!"
After all, we all want to be appreciated – it makes us business email address list poland feel valued, seen and strengthens positive self-esteem .
So saying “thank you” is a great way to start the relationship with each new subscriber.
Explain the benefits
Telling people what benefits they will get from subscribing to your newsletter is crucial to getting them to sign up in the first place.
But it's also worth reminding them of these benefits. It reinforces their decision to join. And makes them look forward to future emails. This helps ensure your deliverability.
When subscribers look forward to receiving your campaigns, they're more likely to open them after you send them. And that engagement tells inboxes that your emails are wanted, meaning you'll need to avoid those spam folders.
So think about the benefits your newsletter offers readers. And spell them out.
Maybe you offer subscribers exclusive offers. Or access to premium content. Or maybe they hear about new products before anyone else.
This is what Levi's does in their welcome email:
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- Joined: Sun Dec 22, 2024 3:31 am