How much does advertising cost on VK? The price of VKontakte ads depends on many parameters. This can be the location of the ad, its type, the time of display, the characteristics of the audience and many other parameters. In addition, you need to know what kind of business and what kind of goods are best placed where in order to get only the target solvent audience to your site, application or VK group.
Thus, the cost of advertising in VK is a topic for a whole article. Read on to find out all the details!
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VK advertising formats are divided according to where on the cryptocurrency data page they are located. The location can be chosen depending on what goals you are pursuing, what action the person who sees the ad should take, and the nature of the ad itself. Here are the main placement locations.
In stories and clips
Advertisements of this type are aimed at a quick response. They are visible for only 24 hours. However, this is a very popular format. Firstly, due to the popularity of the stories and reels themselves. Secondly, due to the placement in the mailing list itself. Stories are displayed as a separate block above the feed. They are immediately visible. Clips also have a vertical format. They are in a separate menu item.
In the feed
The advantage of placing ads in the VKontakte feed is that such ads look native. The ads are embedded in the general list of posts and are shown in the feed between the usual news of friends of the target audience.
Under the left menu
This traditional option for placing advertisements is available for viewing from a PC. A small advertising banner with text can lead to a website or, for example, to a group in VK itself.