What am I talking about?

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sumaiyakhatun26
Posts: 164
Joined: Sun Dec 22, 2024 8:28 am

What am I talking about?

Post by sumaiyakhatun26 »

Secondly, it is very easy to specify or problematize. There is nothing to stop you from stating that you need to address the three types of targeting I mentioned and the three basic stages of the Facebook marketing purchase funnel.
However, you can do it with three different campaigns.



We can have a catalog sales campaign, i.e. a sales campaign, catalog in the new version of the Facebook advertising panel, and direct sales campaigns to three ad sets at once - both to the so-called cold traffic, i.e. new recipients through interests, to similar groups, and in remarketing.

Can we? We can.

Is this done? This is done very often.

However, we can just as well say that we will create three campaigns corresponding to austria rcs data the three stages of the funnel and each of these campaigns will have, for example, a different goal.

The first campaign will be, let's say, a traffic campaign or an activity campaign, and for people based on interests - the first element of the structure - we will, for example, show selected posts from our fanpage.
The second campaign may be a conversion or catalog sales campaign, and we will show the product portfolio – because these are the people who are most similar to our potential customers.
And the third remarketing campaign will respond to the third type of ad set, and will, for example, reach abandoned shopping carts or chase some attractive offer.
I gave this as an example of e-commerce, but I think you can easily translate it to the services market or the B2B market.
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