The agencies play an important role in all of this: We are the drivers who question our customers' conventional approaches to innovation and encourage them to take radically new paths instead of just making incremental optimizations. With our eye for customer needs and the right methods to identify and validate them, we cambodia rcs data reduce the risk of failure with new products. betting on the future always has an uncertain outcome, but with agencies specializing in experience, success becomes much more predictable.
There is usually also time pressure. "You have to act immediately!" Or they claim that these products, which are not available in official stores, are only available for a short time. Or they say: "And now the sensation! If you call and order immediately, we'll give you two installments for free."
Although we quickly see through these clumsy strategies, we find ourselves wanting to pick up the phone and buy one of the advertised miracle products. Why are we so easily influenced by the clumsy sales techniques and wanting to buy something we don't actually need? Robert B. Cialdini, an American psychologist and professor emeritus of psychology and marketing at Arizona State University, has compiled the most important strategies of influence. They are specifically applied in advertising broadcasts. Cialdini names the following tried and tested principles, among others, which we can hardly avoid: