Retaining Customers with SMS in Competitive Markets

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badabunsebl25
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Retaining Customers with SMS in Competitive Markets

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Google recognizes that surveys aren’t always a preferred task, so they effectively communicate that it “will take less time than watching our latest youtube short.” this clever comparison entices readers with the idea that the survey will be quick and effortless, while also sparking curiosity about the latest short. Genius!. Upsell email by adidasscreenshot of an upsell email from adidas, showcasing visual and text elementssubject line: complete your lookafter a purchase, timely follow-up emails can introduce complementary items. Cross-selling and upselling leverage the excitement of the initial purchase and can lead to additional sales.

What makes this email stand out: adidas’s masterful use of cayman islands whatsapp data wordplay. The email begins by thanking the customer for their recent purchase, but cleverly suggests their look might not be complete through an animated headline with initially missing letters.The sports apparel brand then recommends a few products that would complement the customer’s purchase. They opted for a minimalist approach, avoiding any pushy sales tactics, as there are no visible cta buttons. Instead, they made the images clickable, encouraging the reader to “click to pick” whatever they like.

. Renew email by venmoscreenshot of a renew email from venmo, showcasing visual and text elementssubject line: an update on your subscription renewal and pricingyou might think it’s hard to appreciate an email from a company whose services you’ve used and then canceled. However, the mobile payment app venmo is here to prove they deserve a second chance. What makes this email stand out: re-engage the customer by promoting essential “never get old” features, while emphasizing that they have been “freshened up,” so that they spark curiosity.
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