What does a Mystery Client do?

[MasudIbne756]

The term “mystery” underlines the anonymous aspect of this figure: no one, inside the point of sale or service, knows that they are interacting with an evaluator. This allows to obtain authentic and uninfluenced feedback, fundamental to understand the actual quality of the experience offered to customers.

In essence, the Mystery Client is an expert observer who translates his experience into a detailed report for the company. His ability to grasp nuances and details is the real added vnpay data value for those who hire him.


Mystery Client, who is he?

The work of the Mystery Client is not limited to a simple visit to a point of sale . On the contrary, it requires careful planning and meticulous analysis . The first step is to have a clear list of items to check, based on the so-called operating manual of the company. This manual defines precise standards that the Mystery Client must check, from the arrangement of the products to the standards of interaction with the customers.