The User Centric solution is far from perfect

[zihadhasan012]

But it does satisfy the objective of having a landing page that is relevant to visitor's search term, while basically complying with usability guidelines. If the visitor has disabled or deleted cookies, or is on a different computer, then this technique does not work. Also, if they are attempting to return to the “website usability testing” page it may not be intuitive that this page is viewed by clicking on the “usability testing” link.


CONCLUSION Enhancing the user experience for Goog lebanon mobile phone numbers database le searchers that view and click on your PPC ads is likely to provide dual benefits 1) your keywords will trigger ads in a higher position and at a lower cost-per-click; and 2) your conversion rate may improve, reducing the cost per conversion and increasing the return on advertising spend. However, do not expend a great deal of effort on “gaming” the relevance factor as changing just a few words will not have much impact on Quality Scores.


A better use of resources is to work at improving the user experience and upon increasing the click thru rate for PPC ads. There's been quite a lot of talk recently about some weird things going on in the Google.co.uk search results. If you're watching the UK SERPs closely you should have noticed some unusual fluctuations in the search rankings with lots of US websites showing up were only .co.uk's used to sit.