Bar graph showing triggers for content updates.
What Metrics Should I Use to Evaluate the Performance of My Website Content?
There are many metrics that can tell you a lot about your website’s performance. Here are a few:
Page views
Bounce rate
Conversion rate
Engagement rate
Ranking for target keywords
But the specific metrics you choose should align with your website or business goals.
For example, if your primary goal is to increase sales, measuring page views may not be relevant.
In this case, conversion rates can provide more useful information.
How to Analyze Data Collected During a Content Audit?
Look for patterns and trends. Compare namibia phone data the metrics you’ve chosen across different content you’re auditing.
And look for values that stand out from the others.
For example, are some of your blog posts getting a lot more views than others?
Try to analyze the reasons for this.
Don't forget to take notes on your results.
How Do I Determine Which Pages on My Website Should I Audit?
First of all, choose the pages to audit based on their importance to your website's objectives.
But it's also important to consider pages that you haven't updated in a long time.
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