Scheduled message sending keeps your brand or product alive in the minds of people subscribed to your list and gives you the opportunity to build a close relationship with the user , who will receive content related to his interests directly to his email address. It is this continuous interaction with the user that can induce him to make a conversion on your site or blog .
detailed reports on the openings and clicks made on the content of your messages, which can provide you with interesting indications and ideas to improve your service every day.
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Disadvantages of Email Marketing
So why are there still so many doubts about using this service? Why are so many companies still without this channel, which seems to only have advantages?
The first obstacle that anyone who wants to honduras phone number start an email marketing business faces is finding the databases : it is strongly advised against purchasing pre-packaged email address databases from companies that sell them.
On the other hand, putting together a contact list can take a lot of time and financial investment .
Another aspect that should not be underestimated is the impressive amount of illegitimate messages exchanged daily (about 44% of the total), which undermines the positive performance that the medium offers. Even if today the major email marketing software offers pre-sending spam-check controls and other precautions, the various mail clients and servers, and the users themselves, have adopted aggressive anti-spam filters that often end up making legitimate mail end up in junk mail.
Why the Newsletter is a fundamental asset in your business strategy
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