There Are Multiple Pages with the Same Intent

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But if you have multiple pages targeting the same keyword, then your external links will be split between those landing pages. Basically, you are sharing the value of external links between multiple pages instead of concentrating it on just one. Content Quality: If you want to target multiple pages with the same keyword, you should also be on the same topic. What you risk is that you will end up with duplicate, low-quality, or replicated content.

In short, you are lowering your chances of receiving saudi arabia phone data referrals and links. Internal Anchor Texts: If you target multiple pages with the same subject, you will lose the opportunity to concentrate the value of internal anchor texts on a specific page. Read also: 5 Opportunities You Are Ignoring from My Link Building Service (Not for Everyone) When , You Have a Cannibalization Problem The thing to keep in mind is that in the presence of “multiple pages optimized for the same keyword” there is not always a cannibalization problem unless the intent expressed in the SERP on those pages is identical.

When this happens, you are essentially competing with yourself. And you’re not bipolar, right? SEO cannibalization in content Google’s John Mueller was asked in a Reddit AMA a while back, “How does Google view keyword cannibalization? People believe that having multiple pages on the same topic confuses search engines and hurts their chances of ranking.”